Client: MTS
Project: logo redesign, corporate identity
For BBDO Branding
Year: 2010

Creative Director: Gubergrits Mikhail
Project Managers: Takhmina Turabaeva, Roman Lakomov
Project Director: Dmitry Burenko
Strategy Director: Anna Zakharova

Stage 1
Visual brand audit
Development of the logo and visual identity redesign directions

Senior Designer: Maria Petrova
Designer: Alexey Shtof

Stage 2
Variants elaboration of the logo and visual identity redesign as part of the of the chosen direction

Senior Designer: Andrey Ermilov
Designer: Alexey Shtof

Stage 3
Finalization of the logo and visual identity, creation of the guidelines

Senior Designer: Sergey Yurkevich
Designers: Alexey Shtof, Elena Kalinina
Lettering: Ilya Ruderman

images

www.mts.ru

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